
There aren’t many ideas that are universal to all types. 95% of the time I’m advocating for different techniques, systems and methods for the four types. But outsourcing is different.
I advocate outsourcing for every small business owner, because it has a huge potential for time savings, but it also forces you to take a thorough look at your business, your customers and how you’re moving through the routine tasks in your day.
Most small business owners I work with have heard all the horror stories and are hesitant to outsource. This series, written in fairy tale style, will explore those horror stories and how you can avoid them in your business.
Once Upon A Time there was a young entrepreneur. She was a comely lass with a head full of ideas and a heart full of enthusiasm. Like most young entrepreneurs, she also had a bank account full of nothing, and she was pulled in several directions trying to work out her business and get everything done.
One day, after having had a long talk with her mentor (who was, himself, a bit on the shady side, though the young entrepreneur didn’t know it at the time), the young lass sat down and directed her browser to oDesk.com.
“I must hire someone to move my WordPress Installation!” said she, for this is what her mentor had advised her to do. She looked at her technical knowledge and at her dwindling bank account, and wrote the following ad:
Wanted: Someone who can move the WordPress Database from one domain to another. Payment: $15
Soon, offers were pouring in from all over the world. The young entrepreneur chose the first one who met the price and could write in decent English, sent him her passwords, and woke up the next morning to find her site appeared to have been moved intact.
But alas, such was not the case, for when, several weeks later, she decided to move ahead with her plans to rebuild the old site, she deleted the old WordPress Installation and found, to her horror, that both sites were now gone! She contacted the VA, only to have him give strangely generic and unhelpful responses. She contacted her tech-savvy friends, only to have them tell her, “Umm, sorry, that sucks.” She contacted her hosting company, only to get a more formal version of the same response.
So she was left to try to reconstruct her site, with over 50 posts, from her archives – a process which took much longer than it would have taken to simply screen the fellow more thoroughly in the first place. The young entrepreneur decided that from then on, she would hire out tech work to her tech savvy friends (or at least have them help her to prepare applications and screen candidates in the furure.)
Have horror stories like these kept you from outsourcing? Check out my class on June 8th – 5 1/2 Tasks You Can Outsource for Under $100 That Will Save You At Least 10 Hours/Month.